Claudio M. Camacho – Medium

Claudio M. Camacho

4 Steps to Unlock Your Data for Smarter Growth

So, your company has embraced Digital Transformation. You’ve got the CRM, the ERP, perhaps a CPQ or marketing automation platform humming…

Aug 19

4 Steps to Unlock Your Data for Smarter Growth

Aug 19

The Rise of Growth Engineering: Future-Proofing Your Business in the Age of AI

Looking back 15 years to my early days in growth marketing, two cultural artifacts define that era: the ubiquitous selfie stick 🤳🏻 and…

Apr 15

The Rise of Growth Engineering: Future-Proofing Your Business in the Age of AI

Apr 15

6 Principles to Effective, Systemic Leadership 🧠

Sep 15, 2022

6 Principles to Effective, Systemic Leadership 🧠

Sep 15, 2022

How to use OKRs 📊 as a Leadership Framework for Growth Marketing

A simple guide for Marketing leaders to setting up, tracking and adjusting KPIs using the Objectives and Key Results (OKR) framework

Sep 13, 2021

How to use OKRs 📊 as a Leadership Framework for Growth Marketing

Sep 13, 2021

An Actionable Sales & Marketing Strategy Template for Growth Companies 🌱

A strategic guide to Sales and Marketing Alignment 👉 How to bridge the gap between business objectives, inbound sales and performance…

Nov 19, 2020

An Actionable Sales & Marketing Strategy Template for Growth Companies 🌱

Nov 19, 2020

5+1 Growth Metrics 📈 All B2B SaaS Companies Should Be Measuring 🚀

A Guide to Building all the Metrics that Actually Matter for a B2B SaaS Growth Company

Jan 27, 2020

5+1 Growth Metrics 📈 All B2B SaaS Companies Should Be Measuring 🚀

Jan 27, 2020

11 Amazing Things I Learned about Organizational Leadership from this Psychology Book

“A great idea is a great start. But what you do next and how you do it, is what counts.”

Aug 13, 2019

11 Amazing Things I Learned about Organizational Leadership from this Psychology Book

Aug 13, 2019

How to Design Everlasting Value Propositions in B2B Marketing, Part 2

Increasing customer LTV with a Customer Success strategy

Nov 20, 2018

How to Design Everlasting Value Propositions in B2B Marketing, Part 2

Nov 20, 2018

How to Design Everlasting Value Propositions in B2B Marketing, Part 1

Reducing the sales cycle with laser-focused value propositions

Aug 23, 2018

How to Design Everlasting Value Propositions in B2B Marketing, Part 1

Aug 23, 2018

How I accidentally created my most viral post ever on social media last summer

Analyzing the anatomy of an engaging LinkedIn post

Jan 23, 2018

How I accidentally created my most viral post ever on social media last summer

Jan 23, 2018

Claudio M. Camacho

Claudio M. Camacho

Fractional CMO | Global Growth & Marketing Executive | High-Tech Enterprises | Data-Driven Commercial Excellence | SaaS, IoT and Cloud

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